A Theoretical Framework of Agricultural Marketing Intelligence Support System

A Theoretical Framework of Agricultural Marketing Intelligence Support System
Author(s):
Sandeep Ingale, Dr. Nusrat Khan
Keywords:
Agriculture, ICT, Database, GIS, AM-ISS.
Abstract
The market intelligence information that focuses on producers, farmers, or agricultural groups is still in its nascent stages. A framework to provide offering guidance on is significant related to markets, pricing information, and other related subjects needs to be established in order for farmers to make informed decisions. The Agriculture Marketing-Intelligence Support System (AM-ISS) aims to provide commodity market outlooks for individual commodities, offer research studies on particular commodities, and give marketing intelligence before to and throughout the harvest of certain farm commodities. Making the right judgments is influenced by a multitude of aspects inside the complex system of agriculture. It facilitates the development of decision assistance tools that increase farmers' accessibility to agricultural markets. This study and development of an agricultural marketing intelligence system for agriculture framework was done to address the rising demands. This essay concentrated on the elements that go into creating a decision-support system for the agricultural market.
Article Details
Unique Paper ID: 162235 Publication Volume & Issue: Volume 10, Issue 8 Page(s): 448 - 447
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